Opened on March 21, Casa La Gea is a space that houses the brand's office, where marketing, style, sales and e-commerce activities are concentrated.
La Gea House
Located in Jardins, one of the most prestigious neighborhoods in the city of São Paulo, Casa La Gea is more than just an office; it is an ode to well-being and inspiration, through a modern and welcoming space.
The space has been carefully designed to capture the vibrant and sophisticated essence of La Gea. The façade of the space is rich in foliage, bringing the natural and intuitive element that permeates the collections.
The interior combines the brand's main colors, emphasizing the importance of visual identity. White was designed to reflect the brightness of the sun, an essential element in Sunny Couture.
Black, in addition to providing contrast, represents feminine strength and power combined with sophistication and elegance. The foliage in strategic locations brings pops of color and emphasizes the contemporary and minimalist design of the space.
Who was at the opening?
The inauguration of Casa La Gea marked a new chapter in the brand’s history. The event brought together guests who share the same values as the brand, which is sunny, lively and strong.
Among the guests were Isabelli Fontana, Schynaider and Barbara Fialho.
Isabelli Fontana , who posed for the cover of Harper's Bazaar Brazil – March | 2024 wearing La Gea, dazzled with his characteristic elegance and charm at the inauguration.
The presence of Schynaider , one of La Gea's muses, was also special. The model, full of personality and charisma, left her mark on the event.
Barbara Fialho was also present at the opening of Casa La Gea. Wearing La Gea, the model combines the brand's timeless elegance with her undeniable charm and talent.
Finally, to liven up the event, the renowned DJ Cris Proença, muse of House Music, who was present with a long kaftan de La Gea, was responsible for the music.
Guests were able to immerse themselves in the unique universe of La Gea, exploring the collections and designs that characterize the brand. The event was a celebration of the brand, full of special moments and meaningful exchanges. Check out who else was in attendance in the gallery:
Conclusion
The opening of Casa La Gea was an unforgettable gathering of creative minds and enthusiasts, united by a deep admiration and respect for fashion. It was a vibrant celebration of La Gea’s art, innovation and lifestyle, marking a major step forward in the brand’s trajectory.
